News

Entrinix's web cataloging system wins 1st prize for Best Cataloging System recognized by the National Catalog Managers Association for DENSO Aftermarket's online parts lookup system. The online cataloging system allows users to select their vehicle, returning parts results for all of DENSO's automotive product lineup.

The system automatically updates the web site from DENSO's internal parts management system and allows users to quickly find all relevant parts information for their vehicle. The catalog uses AJAX technology which pulls up spark plugs, air filters, and other DENSO products along with images, line art, and product diagrams.

Data is synchronized any time DENSO makes a change, automating a tiresome manual process of uploading and importing data. Images and products are automatically imported in minutes through a parsing system which detects new data and places it into the correct sections based on part type.

For more information, please see: http://www.aftermarketnews.com/Item/86646/the_best_in_cataloging_recognized_by_ncma.aspx